CMO

Asus appoints head of marketing

Former head of marketing at Hills, Farzeen Quadir-Hegde, has taken on the role for the systems business group

Asus has appointed a new head of marketing to help further scale its Australia and New Zealand businesses.

Former head of marketing at Hills, Farzeen Quadir-Hegde, has taken on the role for the systems business group. Prior to Hills, Quadir-Hegde held marketing roles at Citrix, SanDisk, and Toshiba. 

Quadir-Hegde said she is very excited to join Asus as the head of marketing for the systems business group.

“I will be responsible for marketing operations in both consumer and commercial segments with the A/NZ market,” she told CMO. 

“I am thrilled to be back in the industry and join ASUS at an exciting time as the brand scales within Australia and New Zealand. 

“I look forward to working with all our partners to enrich our overall customer journey by enhancing customer engagement and touchpoints.”

Follow CMO on Twitter: @CMOAustralia, take part in the CMO conversation on LinkedIn: CMO ANZ, follow our regular updates via CMO Australia's Linkedin company page, or join us on Facebook: https://www.facebook.com/CMOAustralia.